PopThunk is a brand-building consultancy at the intersection of Design Strategy & Photo Art Direction.
What we do.
We’re a strategic design consultancy that partners with marketing & brand-building leaders to unlock and champion your brand vision. We specialize at in-house creative direction, integrating consumer insights and sharpening project intent by … marketing & design.
Experience.
I’m former Strategic Design lead at Nestlé USA Frozen, where I influenced a $5B+ portfolio and contributed to $100M+ in Frozen Division business growth. As a partner and advisor to marketing brand teams, I would strengthen creative briefs, art direct product photography and guided complex brand identity and packaging redesigns.
Collaborative partners say:
“Tom has been instrumental in the complex strategic development of the Byronesque brand—he sees the bigger picture and how things correlate. His creative solutions add value with inspired attention to detail and craft.”
Gill Linton
Byronesque, CEO / Editor in Chief
“Having consulted for Chanel, Sotheby’s, The Economist and Mercedes, I am used to working with top notch talent. Tom Davie is the most strategic designer I’ve ever worked with. He has exceptional taste and I keep coming back for more.”
Lisa Lefebvre
Mend After, Founder
“Tom was able to translate the mission, vision and strategy of the function I lead into a clear and concise design language for our content and branding. He represents the best of the creative designers I've worked with—a strategic mind with unparalleled dedication.”
Dan Stradtman
Lubrizol, VP Consumer Marketing & Insights
